RAKBANK announced, through its Linkedin account, a bank job in uae (Associate Vice President - Brand and Public Relations) according to the following:
Build relationships with the media outlets, journalists, and influencers to generate positive media coverage and secure media partnerships.
Write and distribute press releases, media pitches, and other PR materials to enhance brand visibility and promote key initiative.
Identify appropriate exhibitions and summits that the Bank can be part of in order to maximize exposure and engage with the target audience.
Pursue interview and feature opportunities for the Leadership Team within top-tier media outlets locally and regionally, including but not limited to TV, radio, print, online, and podcasts.
Define and track PR and event KPIs, such as media reach, event attendance, stakeholder feedback, and brand sentiment.
Ensure consistent brand messaging and positioning across all PR and event activities.
Proven skill set in English/Arabic content development (writing, editing).
Good understanding of the media landscape in the UAE region.
.png "banking jobs in UAE | RAKBANK careers")